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Information technology (IT) has become a vital and integral part of every business plan. From multi-national corporations who maintain mainframe systems and databases to small businesses that own a single computer, IT plays a role. The reasons for the omnipresent use of computer technology in business can best be determined by looking at how it is being used across the business world.

“Perfection is achieved, not when there is nothing more to add, but
when there is nothing left to take away."

Information Technology Changes the Way You Compete

Information Technology is an enabler of business functions. The benefits of a well implemented IT system can include efficiency, capacity, speed, scalability or accuracy to a business process. But it is a common misconception that these benefits should apply to the Information Technology system itself. In fact, the benefits should apply to the business function itself and should be measurable in terms of business output. In other words the system should make the business better in some way.Information Technology (IT) enables businesses to solve problems in ways and scales that were previously inconceivable.

Product Development

Information technology can speed up the time it takes new products to reach the market. Companies can write product requirement documents by gathering market intelligence from proprietary databases, customers and sales representatives. Computer-assisted design and manufacturing software speed up decision making, while collaborative technologies allow global teams to work on different components of a product simultaneously. From innovations in microprocessors to efficient drug delivery systems, information technology helps businesses respond quickly to changing customer requirements.

Stakeholder Integration

Stakeholder integration is another important objective of information technology. Using global 24/7 interconnectivity, a customer service call originating in Des Moines, Iowa, ends up in a call center in Manila, Philippines, where a service agent could look up the relevant information on severs based in corporate headquarters in Dallas, Texas, or in Frankfurt, Germany. Public companies use their investor relations websites to communicate with shareholders, research analysts and other market participants.

Process Improvement

Process improvement is another key IT business objective. Enterprise resource planning (ERP) systems allow managers to review sales, costs and other operating metrics on one integrated software platform, usually in real time. An ERP system may replace dozens of legacy systems for finance, human resources and other functional areas, thus making internal processes more efficient and cost-effective.

Cost Efficiencies

Although the initial IT implementation costs can be substantial, the resulting long-term cost savings are usually worth the investment. IT allows companies to reduce transaction and implementation costs. For example, the cost of a desktop computer today is a fraction of what it was in the early 1980s, and yet the computers are considerably more powerful. IT-based productivity solutions, from word processing to email, have allowed companies to save on the costs of duplication and postage, while maintaining and improving product quality and customer service.

Competitive Advantage

Cost savings, rapid product development and process improvements help companies gain and maintain a competitive advantage in the marketplace. If a smartphone competitor announces a new device with innovative touch-screen features, the competitors must quickly follow suit with similar products or risk losing market share. Companies can use rapid prototyping, software simulations and other IT-based systems to bring a product to market cost effectively and quickly.

Globalization

Companies that survive in a competitive environment usually have the operational and financial flexibility to grow locally and then internationally. IT is at the core of operating models essential for globalization, such as telecommuting and outsourcing. A company can outsource most of its noncore functions, such as human resources and finances, to offshore companies and use network technologies to stay in contact with its overseas employees, customers and suppliers.

Main Responsibilities

The information technology department in an organization is responsible for the architecture, hardware, software and networking of computers in the company. IT professionals working in this department perform a number of duties to ensure that employees have full access to the computer systems. Professionals working in the department may be responsible for one area of IT for the company.

CMS

A content management system (Web Content Management System) is a bundled or stand-alone application to create, deploy, manage and store content on Web pages. A Web CMS may catalog and index content, select or assemble content at runtime, or deliver content to specific visitors in a requested way, such as other languages.To improve or maintain your search engine ranking your business has to remain relevant, and a good and easy-to-use CMS will help your publishers keep the content fresh.It’s easy to get lost in your computer screen, spending hours choosing the right font or layout. When you have a content management system, you won’t waste time on one individual aspect or another. The templates offered by your CMS will take care of those things for you. With a CMS, you can build pages and sites in half the time it takes to build them from scratch. Time once spent designing can be spent publishing fresh content and optimizing pages. Using a CMS, we can easily build sites for our clients.

E-commerce Websites

Electronic commerce, or Ecommerce, which literally means business trading through the Internet, has been around the globe since mid 90s. Ecommerce proved its importance based on the fact where time is essence. In the commercial markets, time plays an important role to both the business and consumers. From the business perspective, with less time spent during each transaction, more transaction can be achieved on the same day. As for the consumer, they will save up more time during their transaction. Because of this, Ecommerce steps in and replaced the traditional commerce method where a single transaction can cost both parties a lot of valuable time. With just a few clicks in minutes, a transaction or an order can be placed and completed via the internet with ease.This fact obviously proves that Ecommerce is beneficial to both business and consumer wise as payment and documentations can be completed with greater efficiency.

Responsive Websites

RWD is an approach to web design aimed at crafting sites to provide an optimal viewing and interaction experience. Responsive web design is the practice of building a website suitable to work on every device and every screen size, no matter how large or small, mobile or desktop A site designed with RWD adapts the layout to the viewing environment by using fluid, proportion-based grids, flexible images, and CSS3 media queries Responsive web design is focused around providing an intuitive and gratifying experience for everyone. Desktop computer and cell phone users alike all benefit from responsive websites.


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